Car Sales Facebook Ads: Sabah Perodua Rebate, 2 Days

How do car sales advisors run Facebook ads? Use one poster that clearly shows the models and rebates, with a messaging objective so people comparing cars can message you. In this case about RM34 over 2 days brought 8 messaging conversations (about RM4.19 each). Car sales Facebook ads are not just for dealerships; sales advisors can run them too. This case is an “October rebate” Perodua ad YF ADS（颖峯）ran for a sales advisor in Sabah: one poster, one campaign, and two days of Ads Manager data exactly as it is.

• 8Conversations in 2 days
• ≈RM34Ad spend over 2 days (USD 7.98)*
• ≈RM4.19Average cost per conversation*
• 3,184Impressions in 2 days

Background: why car sales suit Facebook ads

Buying a car is a big decision. People compare models, rebates and monthly instalments before they contact a sales advisor. For the advisor, what matters most is that people who are ready to buy message directly, not just tap like and scroll on.

So this ad is optimised for “messaging conversations started”: anyone interested can tap the ad and ask about models, rebates or a viewing on WhatsApp or Messenger.

The creative: a clear rebate poster

The poster was prepared by the client around the Perodua rebates for October 2026, listing the rebate for each model clearly, for example Ativa X RM9,500, Aruz RM4,000, Myvi RM1,500 and Axia G/X/SE RM500. The advisor appears in the photo, with Malay copy, so it is obvious who to contact.

2 days of real data: spend, conversations and cost

Here is the Ads Manager data for 7 and 8 October. One campaign was running, targeting Sabah with an age range of 18 to 65 and a modest daily budget.

* Ads Manager reports in USD: 7 Oct $3.16 ($1.05 per conversation), 8 Oct $4.82 ($0.96 per conversation), total $7.98, about $1.00 per conversation. RM figures are converted at roughly 1 USD ≈ RM4.2 for reference only; the actual bank rate may differ.

How to read these numbers

Over two days the ad spent about RM34 and brought in 8 conversations. That may not sound like much, but a car is a high-value purchase, and each person who messages may be comparing models and getting ready to book.

On the second day the budget was a little higher, conversations went from 3 to 5, and the cost per conversation dropped from about RM4.42 to about RM4.05. Two days is too short to draw conclusions; it usually takes more days and more data to know whether the creative and audience are stable.

To be clear, a message does not mean a car sale. Loan approval, stock availability and how fast the advisor replies all affect the outcome. We do not guarantee how many cars you will sell.

What YF ADS can do for you

For high-value products like cars, our day-to-day work includes:

1. Creative: put rebates, models and contact details front and centre, and test different versions, such as one popular model, monthly instalments or different photos.
2. Audience: set the area to where you can serve (this case targets Sabah only), then refine age, language and interests based on who is asking.
3. Campaign settings: optimise for messaging conversations, control the daily budget, and update the ads in time when the rebate month changes.
4. Retargeting: remind people who viewed, engaged with or asked about your ads; car buyers take time to decide, so reminders matter.
5. Daily feedback: every day we tell you what was spent, how many conversations came in, how the cost is moving and what we will adjust next.

Pricing

YF ADS Facebook ads management starts from RM599. Ad spend is billed separately to Meta or TikTok. In this case, two days of ad spend came to about RM34, paid directly to Meta from the client’s own card, and we never handle the ad budget.

Are you a sales advisor too?

If you sell cars, property, insurance or anything else where you need to find your own customers, have a look at our Facebook ads management service. Businesses in Sarawak can also see Facebook ads in Kuching, and you can learn about the team on About YF ADS. You can always check the ad data yourself in Meta Ads Manager.